Advertising
The concept of the advertising agency has changed. Where advertising was once expensive, hard to measure, and very much a one-way conversation, today, it’s accessible, backed by data and analytics, and constantly evolving.
We are so excited about the 1 Life 1 Body campaign because it’s us as a brand standing up and saying that we care about the health of WA and that we’re willing to do something about it.
At Red Meets Blue, our holistic approach brings the many facets of advertising together, providing our clients with a comprehensive blend of strategy, creative, and digital that helps businesses reach the right audience with the right message.
Our process
We believe that in order to develop an effective advertising strategy that cuts through the noise and builds a sustainable market presence, we must first establish a strong brand, unique message, and core purpose that engages and resonates with a clearly defined audience.
Brand Strategy
We start by understanding the goals and objectives of your organisation, establishing a pathway for the next one, three and five years.
Brand Development
With a greater understanding of who you are and where you want to go, we build on the brand messaging to create the assets required to deliver the marketing strategy.
Brand Management
Every great marketing campaign is built on a commitment to consistently improving its execution and performance, and we deliver the entire process to ensure consistency and results.
Our Services
Our marketing services, designed to blend strategy, creative and digital in a way that produces client outcomes, include:
- Marketing strategy planning that integrates the messaging, channels, and audience and stakeholder groups into a cohesive pathway forward.
- Marketing scheduling for the execution of campaign and lead generation activity with tasks and responsibilities clearly defined.
- Digital marketing strategies that are targeted, measured, and optimised to produce the best possible outcomes
- SEO and Google Adwords to help your business be found through both organic and paid search channels
- Traditional marketing execution through channels such as television, radio, media, direct mail, and signage
- Automation campaigns powered by the latest technology to improve insights and success for email marketing and content marketing strategies
- Stakeholder engagement workshops, sessions and focus groups to gather valuable understanding and generate organisational buy-in
- Content marketing strategies to increase engagement, enhance market perception, and provide ongoing education and value to audiences
- Experience marketing to assist in improving client conversion, retention, and ascension endeavours
Start the conversation
If your business is currently without a clear, data-driven marketing strategy, we’re confident that you’ll find value in speaking with us about creating a pathway forward.
